Those of you who know me, know I’m a big fan of HootSuite, the social media dashboard, as a tool for research, filtering and engagement. When I began using HootSuite, my productivity soared! However, it’s not the most intuitive to learn and recently they added some updates. The following is a basic tutorial on how to begin with HootSuite and a review of the recent changes. Don’t forget to download the free app for your smart phone – no jumping through extra hoops here. Once you set up your dashboard the app will automatically appear as a duplicate on your phone.
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There is no download to do, simply go to www.H…
By Paul Gillin, January 2016
I was recently contacted by a B2B publication looking for some thoughts on what’s coming up in the next year. I thought some of the questions were interesting and worth sharing here.
What trends are gaining momentum in B2B social media right now?
B2B marketers are finally realizing that merely throwing content into the ether is both expensive and wasteful, so they’re trying to target their content better to the audience and purpose. Marketers realize that buyers are people, not demographic segments, so they are appealing more to the motivations that influence human behavior. That’s one reason we s…
In this video, we'll discuss what a #hashtag is on Twitter, and the best way to use them.
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In this week's Tip, Profitecture coach Kyle Naumann, provides an introduction to Storify. Storify allows users to compile content from the social platforms in a narrated story which provides context to the overall message. Simple to use and fun to share!
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In this week's Tip, Profitecture coach Kyle Naumann, shows how to add multiple managers to a YouTube channel account. Adding multiple managers is a great way to keep video content current and alleviate video upload bottle necks.
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You've heard about them, maybe participated in one, and now you're ready to host a Google+ Hangout. It's pretty simple, but Social Media Coach Kyle Naumann makes it even easier with his Tip of the Week. Check it out!
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This week's tip will show you how to set up and manage the social media streams on your HootSuite account in order to quickly and easily see what you want from your multiple social media accounts.
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HootSuite is a great dashboard for listening and contributing in the social channels. HootSuite also has a feature for scheduling posts, which can be tremendously helpful for busy professionals. In this week's Tip of the Week, Coach Kyle Naumann introduces you to HootSuite.
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Learn the basics of Twitter in this short Tip of the Week from Profitecture coach, Sandy Rikkers! She will discuss how to Tweet, Retweet, and search a #hashtag.
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Have you ever wondered where shorten links are generated and the reasoning behind them? In this week's tip, we look at Bitly, an online resource to shorten lengthy URLs and track the content you are sharing.
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