Category Archives: Uncategorized

10 Great New (Mostly) Social Selling Tools

Gabe Villamizar, director of social selling at HireVue, gave a great presentation at the AMPlify conference in Waltham, MA this morning about “10 Social Selling Apps & Tools Your Sales Reps Need to Have.” I hadn’t heard of most of them, but I will try them out. These tools go beyond simple monitoring and filtering. They actually make sense of what’s going on in social media and put information in a format that’s useful in the sales process. Here’s his list. Brandr –  Create ready-to-post messages and images bearing your corporate brand and design. Pablo by Buffer - Search a library of 50,000+ royalty-free photos and f…
Source: Metro Library and Archive on Flickr

Social selling – get on the bus or be flattened by it

If you think “social selling” is just the latest marketing buzzword, then spend a half hour checking out the websites of the startups covered on TechCrunch on VentureBeat each day. Every one of these dynamic young technology firms, which are raising millions of dollars in venture capital funding, has one or more blogs and multiple social network accounts. This at a time when the most recent research by the University of Massachusetts at Dartmouth finds that blogging among the Fortune 500 is actually on the decline. What these growing companies understand that many big corporations apparently don’t is that the terms of engagement wit…
B2B Social Media Coaching

Top 10 B2B Social Media Tips and Tricks for 2016

Our Profitecture social media coaches take great pride in helping our corporate students get the most out of social media with minimal impact on their already busy schedules.  And coach-student  relationship doesn’t end with the Social Media Boot Camp certificate of completion. Our coaches make themselves available to all alumni seeking social media refreshers, advice and feedback for months and years to follow. It’s with this commitment to continuous improvement and social media excellence that our team kicked off 2016 with an e-seminar dedicated to our Social Media Boot Camp alumni. The e-seminar featured Paul Gillin presenting the…

Tip of the Week: How to Use Bitly

Have you ever wondered where shorten links are generated and the reasoning behind them? In this week's tip, we look at Bitly, an online resource to shorten lengthy URLs and track the content you are sharing. …