Social Media Boot Camp — for Executives
Social Media Boot Camp for Executives is designed to enable busy executives to become more effective in their use of social media. Ideal for those just starting out in social media, the Boot Camp is a step-by-step coaching method designed to arm you with the tools and know-how to showcase you and your organization’s expertise and depth of talent more broadly. Like a social media “personal trainer,” this coaching relationship will set reasonable, attainable, and measurable goals for building and exercising social media acumen.
The curriculum has been tailored to be delivered and completed in less than one hour each week for eight consecutive weeks. Boot Camp training material will be delivered to participants and will participate in weekly “check-points” with an assigned Social Media Coach to follow up on their individual progress; review their work, provide feedback, and offer support as required.
Weekly coaching sessions are scheduled in advance and will continue until the eight week program is complete. Given the dynamic nature of executive calendars, flexibility in scheduling the weekly coaching sessions will be given the utmost consideration. Please see below for a description of the core elements and Boot Camp format.
You will be contacted within 3 business days upon completion of the registration and payment process to schedule your weekly Boot Camp sessions.
CISCO EXECUTIVES: If you have a coupon/promo code, your savings will be applied at checkout.
Start date: Individually scheduled
Duration: 8 weeks
Weekly commitment: 45 minutes or less
Location: Remote learning via webcast, phone and video
Price: $2,940 per person
Social Media Boot Camp for Executives covers:
Week 1 Start Up: What is Social Authority? How do you build it? What are people saying about you and your team?
Week 2 Show Up: Who are you? What does your profile say about you?
Week 3 Hook Up: To whom do I connect? Does it matter?
Week 4 Step Up: Engage. Share. What to say. How to say it.
Week 5 Face up: What are the rules of engagement? Are there specific protocols for sharing?
Week 6 Stand up: Contribute. How to share your expertise.
Week 7 Turn it up: Forming the habit. What are the tools for integrating into my workday?
Week 8 Measure up: What metrics will you use to assess your performance? What is available to track and report?